As a Prime affiliate, you have better odds of getting into the box. Once a customer adds the product to their cart, the seller in the "buy box" gets the sale. Customers don't want to sift through different sellers to figure out which one is the best. If you're not familiar with the Amazon FBA Buy Box system, it works by assigning sellers to purchases. Better Odds for the Buy Box - 82% of all sales made on Amazon come from the Buy Box.Learn more about Amazon SEO services and ranking factors. Just as with search engines, if you're near the top, users will pick your brand over the competition. When you sell on Prime, your products rank higher in searches. Higher Ranking - There are roughly 142 million Prime members in the U.S.However, this option has some distinct advantages, particularly if you want to increase sales on Amazon.
To qualify, you have to use Amazon's fulfillment system, which can cost more. However, while the site is undoubtedly the biggest platform for sellers, there is a distinct difference between regular Amazon and Amazon Prime. If you're a marketplace or ecommerce seller, you've likely thought about selling on Amazon.
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